Youth Specialties

Services

Web Design, Backend Development, Third-Party App Integration, Content Migration

About This Project

Youth Specialties (YS) has been in operation for nearly 40 years working with Christian youth workers and organizations. They provide training seminars, conventions and resources all through their main website along with a variety of event and service sites.

After redesigning several of their event sites, we took on the rebuild of Youthspecialties.com to add greater functionality and an updated look and feel combined with responsive and mobile design.

Visit & Explore Youthspecialties.com

CHALLENGES

Youth Specialties has been a Martin client since January 2014, working with our team on several sites for their events and services. However their main hub, Youthspecialties.com, had not been updated since 2005 and was in desperate need of an updated look and enhanced functionality to better serve its audience.

They required their new site to feature not only informational content, but an interactive blog and an e-commerce shop with better content organization and user experience. Their greatest challenge would be integrating multiple third party applications and complicated functionalities to help their website run smoothly.

SOLUTIONS

  • New custom website design & build.
  • Custom designed blog with content migration.
  • E-commerce shop with “wish list” functionality & shopping cart.
  • Creation of “YS Dashboard” for added usability across all YS controlled sites.
  • In-Depth Meetings

    We went through several rounds of meetings with the Youth Specialties team to hammer out exactly what functionalities would be needed for this robust site.

  • Research & Evaluation

    We evaluated their current site to decide the best way to approach each functionality and user experience element.

  • Wireframing & Content Planning

    We planned out content and wireframes for each section of the site as well as content and functionality for their new user dashboard.

E-Commerce Store

Developed an e-commerce store with third-party integrations, a custom shopping cart and smooth migration of 100's of products.

YS Dashboard Development

Their dashboard allows users to login, save blog articles, make a product wish list, view event updates and make purchases through one account.

Custom History Timeline

We transitioned their all text history to a more dynamic timeline with scrolling animations and imagery.